Although I have collected a considerable amount of data, I am still unsure of how to proceed with this project. I know that I want to target the residents of Broadmoor and that the solution should be educational but I am not sure how to reach them.
Therefore I decided to contact my newest panel member, Kathy Kuza to get some advertising feedback. I mentioned to her that the neighborhood is small with no billboards or places to display large posters. Kathy recommended that I look into areas that had a lot of activity, such as community centers. She said that due to the lack of awareness regarding the topic, any kind of advertising campaign would need to be very simple and grassroots. She recommended perhaps holding a community meeting with the aid of volunteers from the Homeless Cat Network or even contacting the police department or other community resources in determining how to reach everyone.
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